The Group was awarded the "Outstanding Branch of the 132nd Canton Fair" commendation
On November 4, the Jiangsu Provincial Department of Commerce announced the 132nd Canton Fair Outstanding Group Commendation List, with CJI on the list. This is the first time that the group has won this honor since the Canton Fair was held online.
Under the epidemic, online exhibition has become an important means to use the digital economy to develop international trade, the group to comply with the development and changes of the domestic and international market situation, in-depth summary of the previous online Canton Fair participation experience, active preparation, careful planning, take the online exhibition from scratch, from there to excellent a big step, for the future of the new sales model laid the foundation.
During the current Canton Fair, in order to improve the exhibition effect, the Group's International Business Department held several meetings.“cloud”At the pre-exhibition preparatory meeting of the Shanghai-Canton Fair, we discussed the preparatory matters with the exhibitors, and went deep into the front line to assist companies in solving difficulties and problems. At the same time, 6 news and publicity drafts were submitted to the Jiangsu Provincial Trading Group, 2 of which were adopted and used. Companies also actively cooperate, through pictures, videos, VR booths and other forms of omni-directional, multi-dimensional display of supply capacity, brand image and product information. This year's online canton fair group has put on more than 1,000 exhibits, with young party members taking the lead as anchors, arranging 41 online displays and receiving 32 purchase intentions involving building materials, household, toys and mechanical products.
The Home and Building Materials Business Department of Zhongjiang Overseas Import and Export Branch has fully optimized the network environment, arranged special personnel to assist in taking pictures and videos, and set up a connected exhibition room. Team newcomers volunteered, and“Lao Guangjiao”Partner live broadcast, bring the new with the old, promote the old with the new, and improve together.
The Home Textile Business Department of Zhongjiang Chemical Import and Export Branch strengthened the development of new products and the design of documents. During the online display, a number of newly designed series of self-branded products were displayed, and the product details, certification certificates and factory strength were comprehensively displayed.
In addition to continuing to put on shelves traditional superior products, the Kitchen Business Department of Zhongjiang Import and Export Trade Branch has introduced some new products made of low-cost materials in order to meet the demand of cost reduction in the international market. In addition, it also focuses on the introduction of many new kitchen supplies, especially glass drinking utensils and electric kitchen gadgets series.
Since its launch for 10 days, the CJI Branch has harvested its own achievements this autumn.“Small joys”The companies have further integrated into the digital trend and have a deeper understanding of the digital marketing model. Each anchor is more skilled in marketing skills and has a more diversified scope of customer service, which has accumulated more practical experience for the digital transformation of the group's foreign trade.
